LIVE THE LUXURY LIFESTYLE.
WITH NYA POOL GIRL
Custom Luxury Pool Designs Tailored by NYA Pool Girl

BOOK YOUR VIP EXPERIENCE
Live the Luxury Lifestyle. With NYA Pool Girl.
We design outdoor spaces that make people pause. Every line, tile, and water feature in our Luxury Pool Designs is intentional, expressive, and unforgettable. At NYA Pool Girl, our goal is simple — to turn your outdoor vision into a high-end sanctuary that reflects how you truly want to live.
We work closely with homeowners, architects, and visionaries to create custom modern pools that bring bold design, function, and soul into one seamless space. Whether you’re dreaming of a sleek infinity-edge retreat or a playful resort-style pool for entertaining, you’re in the right place.
Our Signature Pools
No two pools we build are ever the same — because no two clients are. From crisp modern silhouettes to lush, naturalistic escapes, our designer pools are built with intention, creativity, and craftsmanship.
Our custom work includes:
- Modern inground pools with glass tile, fire bowls, and LED lighting
- Sunken lounges, tanning ledges, and spa integrations
- Infinity edges and perimeter overflows
- Smart automation and app-controlled features
- Natural stone and premium finish materials
These aren't cookie-cutter pool packages. They’re bespoke swimming pools, crafted down to the last detail to fit your lifestyle and design preferences. We treat every project like a work of art — and every client like a design partner.
Featured Services
From concept to completion, we offer a full range of services that allow you to dream bigger and stress less. As a high-end pool builder, we take care of every aspect of the process so you can focus on the fun parts — like choosing materials, styling your space, or planning your first big poolside celebration.
Here’s what we offer:
1. Luxury Pool Design & Planning
We collaborate with you to create a completely custom layout tailored to your space. Using 3D renderings and mood boards, we show you exactly what your future pool will look and feel like — before construction begins.
2. Construction Management
We work with trusted contractors and artisans to bring your vision to life. Every detail is supervised to ensure flawless execution, top-tier materials, and results that exceed your expectations.
3. Outdoor Lifestyle Curation
Looking beyond the pool? So do we. We help coordinate outdoor kitchens, cabanas, fire features, and luxury pool furniture to create a full backyard experience.

4. Poolside Essentials
From fashion-forward floaties to signature towels and curated accessories, our collection of pool essentials keeps your vibe consistent and your pool days stylish.
Our Mission
At Not Your Average Life, our mission is to inspire and elevate the modern luxury lifestyle through immersive poolside experiences, exclusive outdoor design insights, and custom resort-style living.
Led by NYA Pool Girl, we deliver VIP access to luxury swimming pool tours, virtual pool parties, and elite resort day passes—bringing the essence of high-end living directly to your screen and backyard.
From designer outdoor décor tips to curated hotel-style escapes and mosaic-tile spa reveals, every moment is tailored for those who live boldly, beautifully, and Not Your Average. Ever.
đź’« Join the NYA Era—your all-access pass to sophistication, poolside style, and aspirational living that captivates, connects, and creates a lifestyle worth following.
Dive into the extraordinary.
Live the Not Your Average Life.
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One of those days where everything just clicked! Good vibes, nonstop laughs, and the best people to celebrate with. Huge thanks to everyone who showed up and brought the energy—still smiling about it! đź’™Button
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This isn’t just a pool—it’s a portal to power. 🖤⚡️ Step inside this modern sanctuary where black and white Greek Key mosaics wrap the water in timeless luxury, Medusa watches from beneath, and the heat of the sauna meets icy cool design. Think high fashion meets high-end wellness—designed for the celebrity within. ✨ Bold. Iconic. Not Your Average. đź‘‘ Would you swim with Medusa? 📍Saint Louis | Luxury Indoor Pool Design 📞 IL: (618) 655-9510 | MO: (314) 522-3394 Collab with @whalencustomhomes Video Credit: @jimismithphotography @emilywithjimismithphotography #IndoorPoolGoals #ModernLuxury #CelebrityLifestyle #GreekKeyDesign #MedusaVibes #LuxuryWellness #HighEndHomes #LuxuryPools #PoolDesignInspo #HomeSpa #SaunaVibes #NotYourAverageLife #NYAPoolGirl #InteriorGoals #EliteDesign #ArchitecturalDigest #LuxuryLiving #PoolsideLuxury #CustomPoolDesign #DesignInspo #ModernGlam #StatementSpaces #coolpoolgirlButton
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NYA doesn’t follow trends - we set the blueprint! Follow for unmatched luxury, Not Your Average poolside design #coolpoolgirl #NotYourAverageEver #luxurydesign #poolside #nyapoolgirl #pooltrendsButton
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Sunshine, good vibes, and @grip.a.pool floats making waves wherever the summer takes you—like here at @lux_living.co Discover unique floats and more at @oasispoolcenter đź’™ #musicfloats #poolfloats #guitarfloat #pianofloat #coolpoolgirl #cocktailpool #poolparty #notyouraverage #poolside #luxurylifestyle #stlouis #stlgram #pool #pools #instapool #luxurypool #pooldesign #poolday #pooltime #poollife #poolparty #modernhouse #luxurypoolsmagazine #luxuryhomes #luxurylifestyle #luxurylife Song: CiDE & Vide - Late At Night (feat. Jordan Grace) [Arcade Release] Music provided by NoCopyrightSounds Free Download/Stream: http://ncs.io/LateAtNight Watch: http://ncs.lnk.to/LateAtNightAT/youtubeButton
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Signature Pool Styles by a High-End Pool Builder
Knife-Edge Overflow Pools
Where luxury meets engineering — a seamless surface that creates a sleek, mirror-like effect.
Mosaic Tile Spa Features
Add elegance and color to your spa with custom mosaic tile patterns designed for comfort and style.
Modern Backyard Retreats
We specialize in transforming compact yards into serene, multi-functional escapes.
Geometric & Architectural Custom Swimming Pools
For fans of sharp lines and timeless shapes, our architectural builds blend bold design with usability.
Why Choose NYA
Most pool builders deliver a structure. We deliver an experience.
As the creative force behind NYA Pool Girl, Nicole Newkirk brings a bold, refined, and fashion-forward lens to outdoor design. With a background in aesthetics and a passion for challenging norms, she’s redefining what luxury pools can be.
We’re not just here to build something beautiful — we’re here to craft something that feels like you. That’s why our clients call us again and again when they move, expand, or want to elevate their space even further.
Our Difference:
- A bespoke swimming pool approach, tailored to the individual
- High-touch communication and collaboration from day one
- Trend-forward designs that never compromise on longevity
- Trusted network of artisans, engineers, and high-end suppliers
- A lifestyle brand that supports your pool dream long after the build
We don’t just build pools. We build legacies. Experiences. Memories.
Ready to Build Something Extraordinary?
If you’ve been thinking about investing in your outdoor space, let’s talk. We’ll help you explore ideas, share recent work, and start mapping out what’s possible — whether you’re going for bold elegance or soft luxury.
We specialize in:

- Luxury Pool Designs
- Custom Modern Pools
- Modern Inground Pools
- Designer Pools for new construction and renovations
Full-scale
custom swimming pools with premium finishes
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Book Your VIP Experience
There’s a reason our brand is called Not Your Average. From the people we serve to the way we build, every detail is elevated. You’re not just another client — and this won’t be just another pool.
Book your VIP design session today and let’s start your journey toward a showstopping backyard that reflects the way you want to live.